Planning four acres in Amsterdam’s competitive city center
Amsterdam is one of the most beautiful cities in the world, largely because of its strict preservation and land usage regulation. To navigate these parameters, while breaking down assumptions about Dutch buyers, we partnered with Fris Consulting and a local broker. Together we produced a research report for Hines.
Amsterdam is one of the fastest growing cities in Europe. Single households are on the rise, yet overall, the population is aging. Hines’ bid considered the surrounding development pipeline addressing current demand, to best future proof the placemaking concept.
A considered mix of rentals, condos, and single family homes are anchored by a grid that connects to the nearby retail corridor and public green spaces for the area. In partnership with Team V, local architects, we designed an urban planning scheme respectful of surrounding context, while taking the opportunity to have a positive impact on the city’s accessible urban spaces.